Client:
PfennigparadePfennigparade was founded in Munich in the early 1950s to fight the polio epidemic. Since then, the foundation, established as a citizens' movement, has supported people with physical disabilities and other impairments. Its primary goals are the inclusion and social participation of people with disabilities. The campaign puts the focus on having fun at work and establishes Pfennigparade as an employer in an era of skills shortages.